Stockholm, Sweden – 19 May 2026 – Zimpler today announced new performance data for Zimpler ID+, the company’s next-generation identification layer for digital payments. New aggregated data from regulated gaming operators in Finland shows significant increases in deposits, transaction value and onboarding efficiency following the implementation of Zimpler ID+.
Since launching Zimpler ID+ in July 2025, Zimpler has started to see early evidence of how seamless identity infrastructure can improve both conversion and payment performance.
The figures are based on aggregated performance data from regulated igaming operators in Finland using Zimpler ID+.
According to the data:
- Deposits per user increased by 43%
- Average transaction value increased by 8.5%
- Total deposit volume per user increased by 55%
The results highlight the growing commercial impact of seamless identity infrastructure in regulated digital payments, where onboarding friction and repeated verification steps continue to impact conversion and retention.
“Identity is becoming one of the most important layers in the payment experience,” said Johan Strand, CEO of Zimpler. “The market has historically treated onboarding, verification and payments as separate steps. With Zimpler ID+, we’re bringing those together into a single, reusable identity layer that reduces friction for users while helping merchants stay compliant.”
Zimpler ID+ was launched last year to simplify onboarding and authentication in regulated digital environments. It lets players register and verify in a single step, then log back in with just a fingerprint or face ID – no redirects, no re-verification, no friction. Every time they return, it’s instant.
The solution is designed to help merchants streamline compliance processes, reduce onboarding drop-off and improve the overall user experience without compromising regulatory requirements.
“Payments and identity are converging,” said Tobias Gunnesson, Chief Product Officer at Zimpler. “What we’re seeing in Finland is clear evidence that simplifying identity journeys can create measurable commercial impact. This is not only about compliance efficiency, it’s about building faster, more intuitive user experiences that drive growth.”
The launch of Zimpler ID+ forms part of Zimpler’s broader strategy to advance Pay by Bank through seamless user experiences, smarter compliance infrastructure and reusable digital identity solutions.
As account-to-account payments continue to grow across Europe, identity and authentication are becoming increasingly important drivers of both conversion and trust. Zimpler ID+ is designed to support this shift by creating a persistent identity layer that simplifies onboarding while strengthening security and compliance.
Watch the product video below.
Press contact
press@zimpler.com
Josefine Hedlund, Head of Marketing
About Zimpler
Zimpler, part of the TrueLayer group, is the fastest-growing Pay by Bank network in the Nordics, connecting businesses with over 350 million customer bank accounts across 25+ markets. By combining seamless user experiences with deep regulatory expertise, Zimpler enables businesses to grow through faster, safer and more accessible account-to-account payments.
